ZEISS has issued an apology after a promotional photoshoot featuring its latest Otus lens struck a negative chord with a large number of the brand’s followers on Twitter, who accused the brand of being sexist.

The offending photoshoot from Animefest 2019 featured model Katka Kavanova dressed up as Ariel from the classic Disney film The Little Mermaid holding the new ZEISS Otus 100mm f/1.4. Two end-result images and one behind the scenes shot were posted to the brand’s Twitter account alongside the caption “Recently, the visitors of #animefest2019 in Brno (Czech) had the chance to test our #ZEISS lenses. Ariel didn’t hesitate and chose our new #ZEISSOtus 1.4/100!”


This is only a snippet of a Photography Article written by <a href="https://petapixel.com/author/dlcade/">DL Cade</a>

Source link

Content Disclaimer 

This Content is Generated from RSS Feeds, if your content is featured and you would like to be removed, please Contact Us With your website address and name of site you wish to be removed from.

Note:

You can control what content is distributed in your RSS Feed by using your Website Editor.

Tech Shop Offers



admin
Author: admin