In the last ten years, the market for newborn photography has reached new heights. Millennials are driving a whole new movement towards documenting these early memories — and sharing them with loved ones through social media. In 2015, Vogue reported that newborn photography had officially gone “mainstream,” and this year, viral baby photoshoots reminded us that this genre is still evolving in terms of breadth and creativity.

Here are our top tips for photographing babies.

1. Prioritize the baby’s comfort

A warm baby, with a full belly, will be happy to relax and doze off during a photoshoot, which is exactly what you want if the baby is just a few days old — after about 10 days, they’ll start moving around more. If…


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