Image Quality and High ISO Comparison – Photography Article

[ad_1] [youtube https://www.youtube.com/watch?v=DaQrcP8H7t0] When Sony announced the 61MP a7R IV this week, both presenters were quick to say that the camera’s full-frame sensor “rivaled medium format” thanks to its combination of resolution and dynamic range. But was that engineering truth, or marketing speak? Photographer Matt Granger decided to find out. Granger happens to have the Fuji GFX 50r, Hasselblad X1D II 50c and Sony a7R IV in his studio right now, so he decided to do a quick shoot with…

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Hasselblad Celebrates 50 Years on the Moon with 907X Special Edition – Photography Article

[ad_1] In honor of the 50th anniversary of the moon landing—which took place on July 20th, 1969—Hasselblad has announced that it will make a Special Edition matte black version of its 907x camera body and CFV II 50c digital back with a commemorative “On the Moon Since 1969” plate on the side. As the 50th anniversary of the moon landing approaches, Hasselblad has been keen to remind anybody who will listen that Neil Armstrong’s first steps on the moon were…

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I admit it. I’m a square. – iPhone Photography Article

[ad_1] Years ago, when I was a wedding photographer I used a Hasselblad. It took 120 or 220 film. As a wedding photographer (way back in the 1980s) we used flash for just about all of the photos indoors. If you used a rectangular format camera you would need to shift the flash every time you changed from vertical to horizontal. Very annoying. That’s what was great about the Hasselblad. It took square photos…no shifting needed. Now, if you use…

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Read Hasselblad’s Moon Landing Press Release from 1969 – Photography Article

[ad_1] This month, Hasselblad is celebrating the 50th anniversary of becoming “the first camera on the moon.” And in addition to sharing some beautiful photos taken of and with the iconic Hasselblad Data Camera (HDC) and Hasselblad Electric Camera (HEC) used on the moon, they also shared a bit of fascinating history: their original moon landing press release from 1969. As the original press release explains, the official anniversary of Hasselblad (and man’s) first trip to the lunar surface will…

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Why the Hasselblad CFV II 50C is the Perfect Weapon to Fight Fujifilm – Photography Article

[ad_1] Fujifilm is the largest medium format camera manufacturer in the world. Its resources are vast and the experience it has as a company is extensive. Hasselblad, on the other hand, is a tiny Swedish company that solely produces niche high-value cameras. This may seem like a David and Goliath type story, but considering the sheer differences in size between the two companies, this is more of a David and Godzilla type story.   Recently Fujifilm released its highly-anticipated 100mp medium format camera, the GFX 100.…

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Hasselblad’s 35-75mm f/3.5-4.5 is the First XCD Zoom and Its ‘Best’ Lens Ever – Photography Article

[ad_1] Hasselblad has announced the new XCD 35-75mm f/3.5-4.5 lens, the first zoom lens in the X System lineup. The company says it’s a compact zoom lens with “prime lens performance.” The 35-75mm f/3.5-4.5 is the 9th XCD lens to be announced, joining the 21mm f/4, 30mm f/3.5, 45mm f/3.5, 65mm f/2.8, 80mm f/1.9, 90mm f/3.2, 120mm f/3.5, and 135mm f/2.8. “Delivering the same superb image quality from edge-to-edge as the XCD prime lenses, this extremely high performance, compact mid-range…

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Hasselblad’s New 907X is Its Smallest Medium Format Body Ever – Photography Article

[ad_1] Hasselblad has announced the 907X, the smallest medium format camera body ever made by the brand. Paired with the upcoming CFV II 50C digital back, photographers will be able to shoot medium format digital photography with a classic Hasselblad experience. The new body and back will “will connect Hasselblad’s photographic history into one system,” the company says. The CFV II 50C digital back will contain a 50-megapixel CMOS sensor that measures 43.8×32.9mm. The back will be compatible with most…

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Portraits of People with an Ultra-Rare Type of Body-Covering Birthmark – Photography Article

[ad_1] British photographer Brock Elbank has a series of portraits titled How Do You C Me Now? that features people with Congenital Melanocytic Naevus, an extremely rare birthmark that can cover up to 80% of the body. Elbank spent 33 months shooting the portraits of 30 people using a Hasselblad H4D-60 medium format camera in collaboration with the UK CMN charity Caring Matters Now. The subjects were flown in to Elbank’s London studio from 14 countries across 5 continents. The…

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