ICA Postcards by Theo Matejko

When I started my stereoscopy collection, I was mainly looking for stereoviews, stereoscopes and cameras. Gradually I became more and more interested in stereoscopy history and I started looking for promotional material from the manufacturers. These catalogs, letters, advertisements and other items are often beautifully designed and very collectable.This also applies to the ICA postcards in my collection. They were published by the German camera manufacturer ICA in the 1920s and were intended as promotional cards. After ICA merged with other camera manufacturers to form the Zeiss Ikon company, the postcards remained in use and were branded Zeiss Ikon.The postcards are a series of beautiful coloured cards of people with their camera. There were German and English versions of the…


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